About the client:
Lidl is a global retail leader with over 12,000 stores in more than 30 countries, part of the Schwarz Group—one of the world’s largest retail groups. In Romania, Lidl operates 300+ stores and employs over 9,000 people. Beyond retail, Lidl is actively involved in community development, investing in education, environmental initiatives, and public safety programs.
The product
- Web app purpose: Facilitate children's road education with parental guidance.
- Gamification Structure: Built for fun and interactivity to engage children.
- Educational Program: In its eighth edition, developed in collaboration with the Romanian Police.
- Public Web App is accessible to all visitors without authentication.
- Access to the private space requires authentication and encompasses main functionalities like gamification and user profiles.
Client's expectations
Create a collaborative web app with the Romanian Police, using gamification to teach children driving legislation. Features: public web page, private space, and back office, covering quizzes, points, video rendering, and welcoming logic.
The results
Client's benefits after implementing the project:
- Engaging Learning: Gamification sparks interest.
- Dynamic Points: Enhances learning.
- Level-Based Videos: Tailored to users.
- Welcoming Logic: Improves onboarding.
- Flexible Gamification: Inclusive for families.
